ZARA is a global fashion retailer based in Spain. Established in 1975, the company prides itself on delivering trend-led clothing, accessories, and shoes for men and women. ZARA operates an extensive chain of stores across the world, including both physical locations and an online platform. They are recognized for their innovative approach to retail, which includes fast turnaround times for bringing new designs from the catwalk to the store. ZARA's success can be attributed to its ability to respond quickly to current fashion trends, keeping its customers well-dressed and on-trend.